World Cup 2026 Is Driving US Air Fares Up – What Event Planners Need To Know Now

The countdown to the 2026 FIFA World Cup has well and truly begun.

And if your business is planning meetings, incentives or corporate hospitality in the US during summer 2026, there is something you need to factor in now: flight prices are already climbing.

According to recent reporting by The Independent, air fares to US host cities are expected to surge around key match dates, with demand already building well ahead of the tournament.

With the 2026 FIFA World Cup being hosted across the United States, Canada and Mexico, this will be one of the largest global sporting events ever staged.

Here is what that means for event planners.


What Is Happening In 2026?

2026 FIFA World Cup will be the first tournament to feature 48 teams and will take place across multiple North American cities.

US host cities include:

  • New York City

  • Los Angeles

  • Dallas

  • Miami

  • Atlanta

  • Boston

  • Seattle

  • Houston

  • Philadelphia

  • Kansas City

  • San Francisco

Add in host cities across Canada and Mexico and you have a continent-wide event driving unprecedented demand.


Why Air Fares Are Already Rising

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Major sporting events create predictable pressure on:

  • Long-haul flight routes

  • Key domestic connections

  • Premium cabin availability

  • Flexible fare inventory

With millions of international visitors expected, airlines are already adjusting pricing models around projected peak dates. Even outside match days, host cities will experience higher occupancy, limited availability and premium pricing.

For corporate event planners, this means:

  • Less flexibility on delegate travel

  • Increased cost per attendee

  • Higher cancellation risk if flights are delayed or oversold

  • Reduced negotiating power if bookings are left late


The Knock-On Effect For Corporate Events

From experience at MD Venue Finding, global events create a ripple effect that extends far beyond stadiums.

We are already seeing:

  • Hotels in key US cities tightening availability

  • Minimum stay requirements creeping in

  • Event space becoming more restricted around key match weeks

  • Corporate hospitality enquiries rising significantly

If your business is planning:

  • US conferences in June or July 2026

  • Incentive trips

  • Leadership summits

  • Client entertainment

You need to be thinking about this now.


What We Recommend

As a global venue sourcing agency working across the US, UK and Europe, here is our advice:

1. Secure flights earlier than usual
If you have fixed event dates in host cities, build travel into your budget early.

2. Consider secondary cities
Markets outside official host locations may offer better value and availability.

3. Build flexibility into your programme
Allow buffer days for arrivals and departures.

4. Lock in hotel room blocks early
Availability will tighten quickly once match schedules are fully confirmed.

5. Review cancellation terms carefully
Increased demand means stricter policies.


The Bigger Picture

The 2026 tournament will be incredible for North America.

It will also reshape summer travel patterns across the continent.

If you are planning a large-scale meeting, incentive or hospitality programme in 2026, now is the strategic planning window.

At MD Venue Finding, we are already supporting clients with:

  • Multi-city US venue searches

  • Large-scale hotel room blocks

  • Hospitality sourcing

  • Budget modelling around peak demand

If 2026 is on your radar, let’s talk early and put a strategy in place before prices climb further.

Get in touch with MD Venue Finding to start planning smarter for 2026.