Milan Fashion Week and Salone del Mobile Will Catch You Out
Milan’s event calendar has two periods that catch even experienced planners off guard — Fashion Week (February and September) and Salone del Mobile, the world’s largest furniture and design fair (April). During these windows, the city’s hotels sell out entirely, venue rates double or triple, and taxis become almost impossible to find. What makes it worse is that demand spills into the weeks either side, as brands and agencies use the city’s energy to host their own events around the main schedule.
If your event falls anywhere near these dates, you need to be in the market earlier than you think. We’ll tell you exactly how much lead time you need, which venues still have availability, and whether it’s worth adjusting your dates to avoid the premium — saving you both money and stress.